Traffic Analytics
See where your visitors come from and what they view — tracked through GA4 with purchase events wired up out of the box.
Source Attribution
Connect orders to their traffic source using UTM parameters and referrer data so you know which channels are driving revenue.
Customer Behavior
Understand how shoppers navigate your store, where they drop off, and which products drive the most engagement.
Conversion Tracking
Purchase events are sent to GA4 and your connected ad platforms — so every completed sale is captured accurately.